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Accra Design Week -

Improving ways intending employees could land their dream jobs.

cv maker

The client

CV Maker is an online tool and resource platform that helps job applicants all over the world to level up their CVs or resumes. Designed for users with limited design knowledge, CV Maker offers a wide variety of templates and tips, increasing a candidate’s chances of securing their next job.

CV Maker

Amsterdam, Netherlands

Industry

SaaS

Company Size

11 — 50 employees

Funding

None

CV Maker

CV Maker is market leading, innovative job seeking platform. Helping people find their next dream job.

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CV Maker

Services we provided

  • Visual identity
  • UX research
  • Product design
  • Website design
  • Design system

The Challenge

CV Maker approached BB Agency to help them stand out from the crowd and create a more memorable brand experience. Initially, this meant a visual identity refresh and update — but after our extensive UX research and testing revealed some enormous opportunities for improvement in their product, we got to work on a building the totally new CV Maker, head-to-toe.

The Solution

Synthesizing our customer research and usability data, we defined a series of key insights for CV Maker and recommendations for how to improve the overall user experience, the core functionality of the product, the pricing model and the brand look and feel. We designed a new visual identity, CV Maker platform, website, CV templates, and a comprehensive design system for all touchpoints.

The new CV Maker.

In a matter of months, we completely overhauled the resume building tool; modernising the experience, designing hundreds of templates and introducing a host of new features such as interactive previews, drag and drop interactivity, industry-specific phrase suggestions, and customizable blocks. Grammar checking and tone detection were added to aid non-native English speakers, and low-density templates were designed to help those with less work experience to fill the page more confidently.
We also expanded the CV Maker offer, adding a jobs board, application tracking, personal microsites and more.